Atlanta City FC News News, Ownership, Training Ground, Tickets and Everything to Know
Latest Atlanta City FC news
- Atlanta’s NWSL team to be called Atlanta City FC
AMBSE has announced that Atlanta’s NWSL club will be called Atlanta City FC. - NWSL Atlanta announces brand launch party for October 4
NWSL Atlanta’s brand will be introduced on September 28 before a launch celebration on October 4. - New Atlanta United president Mauricio Culebro on the summer window and winning fans back
Atlanta United’s new president of soccer Mauricio Culebro met the media for the first time. Here’s what he said about the summer transfer window, backing Tata, and getting fans back into the Benz. - Josh Blank details NWSL Atlanta 2028 launch plan, lessons from Atlanta United, & Atlanta legacyJosh Blank on the identity question shaping how AMBSE is launching NWSL Atlanta 2028.
- NWSL Atlanta 2028 breaks ground in Marietta, AMBSE investment in area tops $200 million
The NWSL Atlanta 2028 training center has officially broken ground on Franklin Gateway in Marietta. - Blank: NWSL Atlanta name, branding reveal “probably this fall”
Arthur Blank dropped a potential timeframe for when the NWSL Atlanta name could be released.
Atlanta City FC is an expansion franchise in the National Women’s Soccer League, scheduled to begin competitive play in 2028. The team was awarded to AMB Sports and Entertainment as the league’s 17th franchise, marking the continued expansion of professional women’s soccer in the United States and the arrival of top-flight NWSL soccer in the Atlanta market. The club is being built from the ground up with dedicated leadership, a purpose-built training facility, and integration with the existing Atlanta United soccer ecosystem.
The team’s front office is already taking shape. Mauricio Culebro serves as president of both Atlanta United and Atlanta City, overseeing day-to-day operations and strategic direction across both clubs. Deandra Duggans joined in 2026 as Vice President and Chief Business Officer, leading commercial, ticketing, and brand strategy for the NWSL side. In March 2026, the club finalized a deal with the City of Marietta to purchase land for a dedicated training ground facility — a significant investment signaling the ownership group’s commitment to building Atlanta City as a full-fledged sister club to Atlanta United rather than a secondary tenant.
This page is Scarves and Spikes’ home for everything Atlanta City: breaking news, front office and leadership updates, training ground and stadium developments, prospective head coach and roster news, ticket and Founding Member information, merchandise, and expansion timeline coverage as the team builds toward its 2028 debut. Scarves and Spikes has been Atlanta’s independent soccer coverage outlet since 2024, and we publish on Atlanta City regularly as launch approaches. Bookmark this page for every update.
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About Atlanta City FC
Atlanta City FC is the National Women’s Soccer League expansion team scheduled to begin play in 2028, owned and operated by AMB Sports and Entertainment — the same ownership group behind Atlanta United and the NFL’s Atlanta Falcons. Awarded as the NWSL’s 16th franchise, the team will be Atlanta’s first top-flight professional women’s soccer club since the Atlanta Beat and will bring NWSL soccer to the Southeast at a moment when the league is expanding faster than at any point in its history. The club operated under the working title “NWSL Atlanta” until its permanent team name, crest, and identity was revealed on September 28, 2026.
When does Atlanta City FC start playing?
Atlanta City FC is scheduled to begin play in the 2028 NWSL season. The exact start date will depend on the NWSL’s 2028 league calendar. A preseason schedule, friendlies, and official season opener will be announced by the club and the league as the launch date approaches.
Where will Atlanta City FC play?
Atlanta City club will play at Mercedes-Benz Stadium.
Atlanta City FC Leadership and Front Office
Ownership
AMB Sports and Entertainment, led by Arthur Blank, is the parent ownership group for Atlanta City FC.
President: Mauricio Culebro
Mauricio Culebro was named president of Atlanta United and Atlanta City FC in March 2026, and will officially begin in summer 2026. In his role, Culebro oversees day-to-day operations and strategic direction across both clubs, making him the senior executive responsible for Atlanta City’s build-up toward 2028.
Vice President and Chief Business Officer: Deandra Duggans
Deandra Duggans was hired as Vice President and Chief Business Officer in April 2026, leading commercial, ticketing, partnerships, and brand strategy for theAtlanta City organization.
Head Coach
The club is expected to begin its coaching search well in advance of the 2028 launch to allow the coach significant input on roster construction and club identity. Scarves and Spikes will publish news on the head coaching search as candidates emerge and the hire is announced.
Sporting Director and Technical Staff
Additional front office and sporting department hires — including a sporting director, technical director, and scouting staff — are expected to be announced as the club’s build-out continues through 2026 and 2027.
Atlanta City FC Training Ground and Facilities
Marietta Training Ground
In March 2026, Atlanta City FC reached an agreement with the City of Marietta to purchase land for a dedicated Atlanta City training ground. The Marietta facility will be the team’s full-time training home and is expected to include multiple training pitches, a performance and medical center, and administrative space for the Atlanta City front office. The investment in a purpose-built facility separates Atlanta City from some expansion clubs that share infrastructure with an MLS sister club, and signals the ownership group’s long-term commitment to the NWSL operation.
Construction timelines, facility details, and a projected opening date will be updated here as the club makes formal announcements.
Atlanta City FC Season Tickets and Founding Member Program
Atlanta City FC has launched a Founding Member program that gives fans priority access to season tickets when they go on sale ahead of the 2028 inaugural season. Founding Member deposits are $50 and can be made through the club’s official website at atlcty.com.
Similar to the Founding Member program Atlanta United ran before its 2017 debut — which generated a waitlist in the tens of thousands and helped establish the MLS attendance records Atlanta United set in its first seasons — the Atlanta City Founding Member program is designed to build an early-season ticket base and secure fan commitment before pricing, seating, and venue details are finalized.
What does a Founding Member deposit get you?
A $50 Founding Member deposit is non-refundable and reserves a spot in the priority order for season ticket access when tickets go on sale. For the most current terms and benefits, refer directly to the club’s official Founding Member page at atlcty.com.
When do single-match tickets go on sale?
Single-match tickets for Atlanta City FC’s 2028 season have not yet been announced. Typically, season ticket holders and Founding Members receive first access, followed by a public on-sale date closer to the season opener. Expect announcements in late 2027 as the 2028 schedule is finalized.
Atlanta City FC Merchandise
Official Atlanta City FC merchandise — including t-shirts, hats, hoodies, stickers, and other fan apparel — is available through the NWSL’s official league store. You can shop the current Atlanta City collection at the NWSL Shop.
Atlanta United’s team stores at Mercedes-Benz Stadium and Atlantic Station will carry Atlanta City FC items in-person as the team moves closer to launch.
Atlanta City FC: Frequently Asked Questions
When does Atlanta City FC play their first game?
The league’s calendar decisions and the club’s schedule will determine the exact date. The team is building out leadership, facilities, and roster infrastructure through 2026 and 2027 in preparation for kickoff.
How do I get Atlanta City FC season tickets?
Join the Founding Member program with a $50 deposit at atlcty.com. Founding Members get first access to season tickets when they go on sale ahead of the 2028 season.
Who is the head coach of Atlanta City FC?
Atlanta City FC has not yet named a head coach as of May 2026. The hiring announcement is expected during the team’s build-out phase ahead of the 2028 season.
When will Atlanta City FC sign players?
Roster construction for Atlanta City FC will occur primarily in 2027 and early 2028, including an expansion draft, free agent signings, and potential college draft picks. No players have been signed as of April 2026.
Where is Atlanta City FC’s training ground?
Atlanta City FC is building a dedicated training ground in Marietta, Georgia, on land purchased from the City of Marietta in March 2026. Construction and opening timelines will be announced by the club.
How can I follow Atlanta City FC news?
This page is continuously updated with Atlanta City FC news from Scarves and Spikes. Bookmark it, or follow Scarves and Spikes on YouTube, X, Instagram, Bluesky, and Threads for coverage. For official team announcements, follow the club at NWSLAtlanta2028.com.